Advanced Internet Marketing – first for RIT / Saunders College of Business
As part of a major repositioning of our New Media Marketing and Marketing programs the college launched its first offering of Advanced Internet Marketing this quarter. As some of my former tweets indicate – I…
Updates to NEILHAIR.COM
It’s perhaps overdue but a major renovation to neilhair.com is finally ready for public viewing. Developments in plugins for wordpress and the link have finally given me sufficient warrant to make the change to a…
Commercializing Virtual Worlds ONLINE First at RIT
This quarter I was lucky enough to lead a virtual expedition to a number of virtual worlds including those of Lego Universe, World of Warcraft, SecondLife, eharmony, Salesforce.com, and one of the Furry communities. As…
Education Futures, Facuty showcase at RIT: Innovating the provision of experiential learning in online executive education
RIT’s Saunders College of Business launched it’s online EMBA program about three years ago with the express intention of innovating the provision of online education for executives. Top among those innovations are the use of…
Forward thinking – tips and tricks from RIT’s nomenklature
I recently had the pleasure of serving on a panel of RIT forward thinkers for the Wallace Center at RIT. Liz Lawley, Enid Cardinal, Ryne Raffaelle and Mike Johansson gathered with the purpose of identifying…
ICRM 2011 Redux
I finally find myself some time to reflect on the comings and goings of a busy marketing professor. The last few months have been something of a whirlwind of happenings. One highlight (of my academic…
Justifying the cost of a college education: a marketing problem?
Just read with interest a story from the UK about a young woman who felt she couldn’t justify the cost of a 27,000 GBP college degree (about $43,000) – and so she’s not going. Fair…
Angry Neil in Buffalo
Looking forward to meeting Alums on the 3rd November where I'll present my personal branding diagnostic for digital realms. This is one of the areas where I feel we as a college might better prepare graduates…
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Executive style coaching for students at Saunders
In recent years there has been a lot of talk about executive coaching and the role that external coaches play in bringing balance and foresight to the often murky world of the pre-meltdown exec. At…