Archive for March, 2010
Reflections on a social media training event at the RIT student Innovation Center
Recently I took 85 members of the local YPO chapter through an afternoon social media bootcamp using the technology of the students Innovation Center at RIT. The facilities are impressive; from fully controllable sun screens to a four strong projection unit, plus more external screens than you can shake a stick at. These features enabled me to simultaneously demonstrate Second Life capabilities, a deck on social media strategy and a live twitter feed that enabled delegates to post questions about the event in a live setting. Didn’t stop there – three other screens to the right presenting a second twitter feed providing feedback on my performance, and a live Adobe Connect session broadcasting the event across the net – oh and don’t forget the wireless keyboard! All in all a great way to showcase RIT technology. What also made the difference though were the non technical facilities such as modular seating, fantastic food from Max’s Market and of course the quality of the delegation (including amongst others, William Mattar and many presidents from well known local and regional organizations). Thanks to Jon Shull and Ian Gatley of the Innovation Center for use of the facilities, Donna Slavin for her assistance in organizing behind the scenes, Katie McDonald for an overview of the RIT SL island, the YPO chairs for the opportunity to present and Dean Ash Rao for suggesting the Saunders college of business as host.