Announcing the Cisco Sponsored Social Media Project on Innovation and Collaboration
I am very pleased to announce a collaborative project between Henley Business School, IESI Business School and the E Philip Saunders College of Business at RIT. The project, sponsored by Cisco, is exploring through industry thought leaders the role that social media plays in assisting innovation and collaboration projects between and within organizations. My partners from the UK and Spain and I are looking to interview companies in both B2C and B2B spaces that are using social media to facilitate intra and inter firm relationships. So far we have interviewed a whole host of advanced users including representatives from Cisco, Xerox, Bank of America, 3M, Oracle, Capgemini, KPMG, Corus, LinkedIn, IBM, Unileaver amongst many others. This is your chance to participate. We are currently interviewing companies across the world about their social media practices with a view to colating insights into best case practices. The results of the study will be made available to all participating firms that qualify to meet our inclusion criteria. So - if youre using social media and youre interested in talking about it with me, let me know by signifying your interest on our project website. Either myself or one of my partners will then contact you to set up a convenient time for a one hour interview with you. I will of course be blogging some of the genric findings of the study as it progresses including updates on my twitter, LinkedIn and facebook feeds. Its a great project, extremely timely and Im looking forward to talking to more experts in this area.
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Neil I would love to participate. I may have someone else in my company that we be able to answer questions better, but either way we would love to be apart of this.
Looking forward to hearing from you to set up a time.
Best,
Megan Hilts, RIT ‘09
This sounds very exciting! I would love to participate in this research project. As IT Director here at Archer Communications in Rochester I have lead our web department into establishing a strong social network presence. We now engage clients, network with other professionals and distribute blog content using LinkedIn, Facebook, and Twitter. Give me a call, I love to talk about this stuff!
Yeah, I would love to participate, especially considering I am starting to implement a social media program, however, in our industry, there are some major pitfalls…
Please apply following the link above - we want to interview those most interested in the area - so that includes those of you who were compelled to leave a message!
Neil.
Hi - would love to participate in you project. I attended your Social Media seminar at RIT a few weekds ago. I am just forming a new sales contracting business - first client is Karen Goetz - CEO of Inforia. We are entering the Rochester medical marketplace with an EMR (Electronics medical Records)integration suite offering. There is so much misinformation out there regarding Practice Managment Systems and electroinisizing the medical field. Inforia Inc has an incredible user friendly low cost product - the word needs to get out - when it does - the light bulb goes off. Looking for a low cost partner aligned with our core values and value prop. I am trying to get Inforia to use Social Media to make connections. They are out of Syracuse. http://www.inforiainc.com/
Val Migliore
Neil,
I can participate if you wish. May I also reco Jenny Cisney (Chief Blogger) from Kodak? She is VERY active in social media too!