Dr. Neil Hair

The Musings Of A Professor Of Marketing.

Banning online gambling

Find something else to doThe recent decision by the US government to ban all forms of online gambling is troubling me. Culturally I have no problem accepting the mores of another land and realized when I emigrated that gambling was not considered as 'mainstream' as it is in the UK. In the UK we have casinos in most major cities, dog tracks, horse raising, betting shops like William Hill, you'll see old men playing dominoes or cards in local pubs. I grew up in a family where my grandmother was a substantial gamer in the sense that she would bet all the time (isn't bingo a form of gambling?), play the one arm bandits and her sons on a Sunday morning for small stakes (Nap being the game de rigeur). She was also particulary fond of scratch cards. Amusingly she showed no interest in the internet until I told her she might be able to play bingo 24/7/364 instead of only on Sunday nights.

I don't gamble. I have no interest in it and never have (but youre married I hear you cry). So why do I think banning it online is a mistake? There are of course arguments about it being a freedom, a right, there are equal arguments about it being an addiction, a scourge, a wrong. Putting all of that aside for one minute (where of course I would encourage you to form your own opinion, not state mine) I have a more generic issue with it being banned wholesale in the USA. I believe it will stifle innovation in what is a highly innovative 'gaming' landscape. If we can see beyond the obvious issues of gambling addiction and minors playing with their parents money, there is underneath it a very healthy form of innovation taking place that is taking advantage of the technology of the internet. The social aspect of this phenomena was also interesting and worthy of study, pockets of micro communities that have grown from its existence with strong social bonds. As a business model one cannot deny its appeal (the gambling oases of Vegas et al must be loving the decision) but for me it was the way in which these online companies were using the net to facilitate greater experiences online that I will miss – especially as these innovations are transferable to other industries. 

As an Englishman I am also upset that British companies were instantly denied access to its largest market for online gambling – the USA (which makes up 95% of the world market). Cheer up guys, there's always China. It also raises several interesting questions about how this new law will be policed in cyber space. Will it just force it (and its tax revenues derived from it) underground? For me though it is the irony of the worlds largest capitalist system turning its back on one of the internets most profitable and innovative industries which I find upsetting. American competitiveness in this industry appears to be the main looser.

3 comments
 

3 Comments so far

  1. gaurav October 16th, 2006 2:20 am

    i wonder if they could just pay taxes in ratio to the countries they derive their income from.

    so 25% of their income divided between countries tht form their customer base.

  2. Prince Charles of Rochester October 19th, 2006 9:54 pm

    To Professor,

    All governments want one thing: a source of revenue. If a government cannot collect a revenue from a specific commerce activity, the simple solution is outlawed it. I can list many examples of that maxium but here are few:

    1) Drug laws of USA and other countries
    2) Sex industries in several nations
    3) Online gaming

    The government existence rests on its ability to institute force to collect revenue and put the people in line. Online gaming defies US government’s ability to collect revenue and to regulate it. Online gaming, like you said, is born out of innovation to get around the laws and to provide gaming to widest possible audience. I am all for gambling; I do not gamble except for pokers at friends’ houses. Online gaming is a huge source of revenue and US is the largest market due to the fact US population has an easy access to Internet and gaming is US thing.

    Professor Hair, USA is not a capitalist nation. It is a mixed economy and US stopped being capitalist for hundreds of years. Online gambling does not allow politicans of US to tax it so the politicans outlawed it.

    One of the reasons I admired UK is that it knows it cannot outlaw something that is human nature, instead UK regulates it to control the extremes while permit moderation. Hurrah for the Queen!

    US americans will find a way to get around the law to gamble. Already sites pop up to provide an alternative way to send money to gamble on sites. Internet is above nations.

    The right to gamble is to right to commit a vice.

  3. gaurav October 20th, 2006 4:18 am

    i think thats a load of crap actually. the govt has a right to decide what it wants to promote and what not to. the govt is derived from the people ultimately and if the people arent happy they will vote against. so its wrong to assume and blame the govt alone. where does the govt come from?

    its like saying they would tax child porn… each country has its system of mores and what they will and will not do in the open anyway.

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